Hi there, i'm Kristina.
You may be asking, "Okay, what exactly does a Social Media Marketing Consultant do?"
Put simply, I partner with businesses to help them increase their exposure and drive revenue through social media.
Let's face it, social media can be a tough code to crack. Especially if you are a business owner or entrepreneur with about 547 other things on your plate on any given day. Believe me, I get it. You probably know the importance of having an online presence and growing your brand's exposure on social media, but you either don't know where to start, or simply aren't seeing the results you were hoping for. That's where I come in.
I help businesses:
Develop a completely customized influencer marketing strategy, based on your niche and target market, to get your products or services in front of a large audience, fast
Create a turnkey approach to convert your followers into paying consumers
Create a step-by-step workflow to ensure you're utilizing social media in the most effective and efficient way for your brand
Now a little about my background...
After being advised by a doctor to go on a gluten-free diet, I began creating deliciously healthy recipes and posting them on Instagram...and I LOVED it. I quickly began during a ton of research on how to grow a personal brand through social media so I could share my knowledge and passion with a larger audience. I realized I was so passionate about social media that I decided to pursue my passion full-time…so I took a leap of faith and resigned from role as a RVP of Business Development in the financial services industry to focus all of my efforts on building my online brand. (You can learn all about my work history by connecting with me on LinkedIn!)
As I continued on my new journey as an influencer, I quickly discovered that 1) influencer marketing has quickly become the #1 way a businesses can successfully grow their exposure and drive sales, and 2) a majority of businesses don’t have the time to create and/or execute their own influencer marketing strategy. So I took my passion for social media, combined it with my strong experience in marketing and business development, and that’s how my consulting business was formed. Today I partner with businesses of all sizes on influencer marketing development, private coaching. workshops, and online training courses. To say I love what I do would be the understatement of the century.
I currently live in central Connecticut with my husband, Dan, and we just welcomed a little boy, Chase, in March of 2018.
Interested in learning more? Check out my services or contact me below!